We love helping people and we love technology. Fortunately for us (and our clients), we were able to combine these into what we call a "modern accounting firm".
As a company, our focus is to use technology as much as possible to improve your small business and better your accounting experience. While simple in concept, this sets us apart. Our primary focus is not on processing your data, it's on your operations, your systems... and you.
Different accounting services.
Our different approach to small business accounting has naturally lead to a different service offering.
We avoid shoebox clients and instead partner with more pro-active small business owners wanting real time feedback and insights. We focus our efforts on cloud based systems and automations so that our clients' dollars can be put towards higher value analysis. We actively try to help grow your business and turn your accounting function from a hard cost to an investment with real cash returns.
(oh yeah... and we do all the "normal stuff" too)
First and foremost, we love the cloud. Not just because it's trendy, but because of the innovation that is occurring in this space, and the opportunities it provides small business owners. As a Xero partner, we do have our favorite, but there are a number of other great cloud accounting platforms that one can use (Quickbooks Online, Wave and Freshbooks).
Modern accounting technology can get really interesting when automations are considered. Smart apps are allowing small businesses to create dynamic, professional accounting departments in house without the cost or the people. Need to automate AP? Check out Hubdoc. Need to chase down late payments? Let InvoiceSherpa do it for you. You can even eliminate cheques (thanks Plooto, we hate stuffing envelopes!).
The greatest upside in new accounting technologies is in the insights that can be gleaned from it. How is your company performing? What do your margins look like? Are you generating enough cash flow? Are you hitting your targets? (Do you even have targets?!) We love digging into questions like this, truly helping to better your business... and ultimately helping to turn your accounting costs into an investment with a very real rate of return.